Social Media Strategist

Overview

Want to enjoy the flexibility of working from home with the leading virtual solutions provider in the United States? BELAY is a top-ranked virtual solutions company looking for highly-motivated Social Media Strategists, who have a passion for serving others. Come join us and experience the freedom of working virtually with the ideal work/life balance to match your professional pursuit.

WHY BELAY?

•  Entrepreneur Magazine ranked BELAY the number one in Best Culture for Small-Sized Companies and the Top Company Culture for a Small Business Award for having a “productive” and “high-performance” culture.
• Recognized by Inc. Magazine as one of the Fastest Growing Companies in the United States in 2015.
• Received the ‘When Work Works’ Award from the Society of Human Resource Management, recognizing “companies that offer effective and flexible workplace strategies, empowering their organization to rise above the competition.”
• Atlanta Business Chronicle (BELAY’s headquarters) named BELAY one of the “Best Places to Work.”

ARE YOU LOOKING FOR?

• A remote position where you serve as your client’s indispensable partner?
• An opportunity to use your talents and skills to build your client’s success?
• A community of contractors to share ideas and best practices?
• Regular support and guidance from your BELAY team?

ESSENTIAL FUNCTIONS/RESPONSIBILITIES:

• Responsible for the strategy and execution of social media across the client’s channels. The goal is to increase followers and engagement.
• Collaborates with the client and/or the client’s marketing team to understand current marketing initiatives and strategies and plan to leverage the social media space when applicable.
• Responsible for publishing content across all social channels for the client. This could include blog posts, tweets, status updates, photos, and videos.
• Strategize, create, and execute monthly content plans that align with the overall content theme for that month. Create, maintain and update the client’s Editorial Calendar for social.
• Responsible for coordinating all social content from start to finish. This includes mining curated content and working with the client and/or the client’s creative team to design graphics for posting.
• Handles all commenting and direct messaging across all client’s social channels with the support of the client.
• Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics by working with the client and/or their marketing team to hone in on content that resonates.
• Engage with influencers and create conversations with industry leaders in the social space.

KEY ATTRIBUTES:

• Detail-oriented, organized and efficient.
• Extremely self-motivated with strong time management.
• Proactive, pragmatic, and resourceful problem solver.
• Trustworthy and reliable.
• Friendly and professional communicator.
• Ability to manage multiple priorities and meet or beat deadlines with no errors.
• Tech-savvy and quick to learn new concepts.
• Ability to anticipate the needs of others coupled with a strong desire to serve.
• Adaptable.

KEY QUALIFICATIONS:

• Bachelor’s Degree and experience working remotely preferred.
• Available daily (Mon-Fri) during business hours, and able to dedicate at least 30 hours/month.
• In-home office setup including Mac or PC Computer (including webcam) with minimum 1.0ghz dual-core processor, 8gb, and the most recent version of MS Office installed (all programs; Word, Excel, Outlook, PowerPoint).
• A fast and reliable internet connection.
• Smartphone with email capabilities.
• Designated professional, quiet space.
• Experience with developing strategies for individual social media campaigns in different channels.
• Experience with social media platforms, including, but not limited to Facebook, Twitter, Instagram and LinkedIn.
• Experience with leveraging social media management and analytics tools, including, SproutSocial, Buffer and/or Hootsuite.
• Experience writing, editing and crafting content for the social media space.
• Working knowledge and real-world experience in managing, strategizing, and executing social media initiatives.
• Real-world experience planning social media programs that span owned (eg Blogs), organic and paid.
• Knowledge of Digital Marketing current best practices and understanding of Digital production processes.
• Knowledge of social media legal guidelines.
• Knowledge of Strategic planning and processes for brand management and creative development.
• Knowledge of media strategy and planning options and the media role in integrated communication.