Job Category:

Social Media Coordinator

Pay: From $15 an hour

Full Job Description

Social Media Specialist

A social media specialist will be responsible for attracting and engaging with viewers on various social media platforms to build the company’s reputation online. The social media specialist will be expected to look at the analytics of all posts to optimize the way our company interacts with its followers. The social media specialist will be expected to plan out a month’s worth of engaging posts and stories to stay interactive with viewers. The social media specialist will be responsible for engaging with followers on a daily basis through liking, commenting, posting, and sharing content.

Social Media Specialist Responsibilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Create, coordinate, edit, publish and share content on a daily basis. Content must be original so that it builds a connection between the followers and encourages people to engage with our content. Content is expected to follow branding kit
  • Meet target metrics provided by management
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Engage with the audience of our content through giveaways, comments, shout outs
  • Utilize Planoly to schedule posts.
  • Gather photos from service providers
  • Create guidelines for service providers to follow when taking photos
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (marketing, customer relations, sales etc) to manage reputation, identify key players and coordinate actions
  • Post Last Minute Openings to IG in a timely manner

Job Requirements and Qualifications:

  • Has experience working with Instagram and Facebook
  • Excellent written and verbal communication skills
  • Willingness to learn how to edit photos and videos effectively
  • Fluent in English
  • Superb attention to detail
  • Knowledge of major social media platforms

Company – Clementine’s Salon


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